About Bernina Chan
Multidisciplinary Artist & Creative Consultant
CALLING ALL DREAMERS & RULE BREAKERS
Bernina Chan is a multidisciplinary creative consultant, curator and artist with over a decade of experience transforming luxury fashion, beauty, and design brands across Europe and Asia. Heading from Auckland, NZ with Chinese roots, she brings a multicultural perspective and deep aesthetic refinement to every project.
Her practice is a conversation between the tangible and the stories we share. Exploring the subliminal shifts in tradition, cultural hybridity and belonging.

SHAPES OF ME
I believe in beauty that whispers truth.
In intuition as a nurturing guide.
In the power of craft and ideas to connect, evolve, and transform. Because our work should be more than just seen—they should be deeply felt.
Seeing people magnetised—that deep exhale of knowing, when emotions are felt, where vision takes shape—supercharges my day. Joy shaped by colour, texture and style speaks to my heart. Healing arts, ancient crafts and inviting deep dives light me up.
A Third Culture Kid always drawn to the liminal space—the in-between where raw inspiration is transformed—I’ve learned to navigate multiple worlds, seeing connections others miss and possibilities hiding in plain sight.
⎯⎯
10 country moves.
A magical year in Florence, embedded in craft in Bangkok, soul callings in Bali, oscillating between Hong Kong, naive discoveries in London, formative lessons in Berlin, eye-awakening rumblings in Zurich, a homecoming in Aotearoa.
30 hats along the way. 1 transformative car accident.
9 months of Traditional Chinese Medicine studies.
A joyful discovery of ceramics, wax-carving and sculptural arts.
Endless returns in resilience development. 1 unraveling, life-changing story (on Substack).
The power of creating beauty through death and rebirth.
Do You Frontline Beauty First Thing?
I see patterns others miss.
I notice what’s evolving through the collective.
I feel where the energy is going.
I weave complexity into clear, actionable pathways.
I believe in the power of crafting beauty for joy.
I am guided by the depths of genuine dialogue.
I love the magic in the ‘in-between’ .
I scout for maverick storytellers crafting new worlds.
I forge ahead and wait for the rest of the world to catch up.
I stand for more aliveness, unapologetic and unforgettable.
I nurture life in the mystical and the mundane.
I hold deep affection for real raw human magic.
I invite connection where every object and idea holds a story.
I trust imagining better as my foundations.
In pursuit of beauty to be expressed, mistakes to be made, space to feel our unfolding. Let’s make growth feel like art.